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#Karma sutra massage oil movie#
Indeed, some of the company’s lingerie is worn by actresses on soap operas.īefore Hauser and Bolstad hired her, Buffington’s career included chaperoning for the “Dating Game.” She turned that experience into a book called “Three on a Date,” which was made into a television movie by ABC in 1978 that one critic called “ ‘A Love Boat’ carbon, set ashore.” Kama Sutra’s chief designer, Stephanie Buffington, said she often designs the lounge wear and lingerie by imagining something an elegant actress like Jean Harlow would have worn in the 1930s. It’s very consistent with the type of person I want to capture,” she said. “I like the detail work and it’s very well-designed. Pam Crandall, a Nordstrom sleepwear buyer, praised the Kama Sutra lingerie, known as “Lotus Wear.” Crandall said she believes it appeals to the store’s upscale customers. With the exception of one risque style of underpants, Kama Sutra’s line is fairly conventional: intimate lounge wear and lingerie that includes kimonos, camisoles and slinky gowns that typically retail for $40 to $125. One tag on a piece of lingerie reads: “Woman is now pursuing her ascent to the sun, and Kama Sutra presents in her honor a collection of garments to complement her quest.” The company gushes profusely when describing its products in language that seems straight out of the late 1960s, when it was founded.
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Kama Sutra, whose name comes from the manual that was 8th-century India’s equivalent of “The Joy of Sex, " takes its mission rather seriously. Liebowitz, senior vice president with American Securities in New York. “The whole area of the better-quality lingerie is becoming more crowded because it is growing so fast,” said David S. They say, however, that the business has become increasingly competitive, especially with the boom in mail-order lingerie firms. “We don’t have peek-a-boo outfits.”Īnalysts expect growth in the upscale lingerie market Kama Sutra is after, in part because of the large number of working women. “We want to dignify the female form,” Hauser said. Hauser believes that the sexual revolution is history and that relationships have become “more spiritual.” Kama Sutra’s lingerie, he said, will fit into what he sees as a larger trend by people to move from a clinical view toward sex to one with more emphasis on romance and love.